What are you going to test? (tasks/questions)

- Would you go on a tour through the whole Netherlands to meet new fellow expats and learn about nature and history?

- What would you pay for it?

- What attracts you in general?

- What does your day-to-day life look like?

- Are you experiencing stress?

- Do you generally get energy from being in nature?

- Are you interested in learning about Dutch nature?

- How long have you stayed in The Netherlands?

- Where have you already been in The Netherlands?

- How long are you planning to be living in The Netherlands?

- Where do you really want to go before you go back to your home country?

What prototype are you making?

A route description of the tour, visual & communication style and the actual bus.

Where will you test?

In international student houses in Rotterdam

Who will be your testers?

International students aged 18 - 26 who I know and who I think are Culture Ravers

How will you document your test?

Recording their answers and documenting it in HotGlue

TESTING

TESTINGPLAN

CONCLUSION

I feel like I chose the perfect candidates for my testing. They all had different perspective which got different problems/changes to light. I am super motivated to change my design now for the better. After Linus' interview I made up my mind. These are the things that I'm now changing:

- The expat word is going to be changed into International Students.

The fact that I am designing for expats according to the assignment, It does not mean that I need to call them that. I'm designing FOR the users and I will attract their attention better by calling them International Students.

- I will add more color to the style.

The typographical base is good, but as seen in my mood boards this is, as Seven said, too generic and not youthful enough.

- The word explore will be a key word in the communication.

- I am changing the bus wrapping to a bus overgrown by plants.

This is a very special and difficult to realize decision, but it will make this concept so much more successful. Its Instagrammable, funny, worthy to talk about and perfect for students!

- The route is going to be split into two halves.

If you want to discover the south of The Netherlands you go to the southern part of the route and if you want to explore the north you can choose the other half. This means there are going to be two busses driving around, financially this is smarter than the first idea of one hop on hop off tour bus, because that raises the problem of people wanting to go back to Rotterdam and who is going to pay for that.

EXPLORE BEACHFLAGS